Students are more likely to do something if they are handed all of the information they need in one place

An app designed to help JMU students find volunteer opportunities in Harrisonburg, Virginia.

Objective:

Many students do not have the resources to connect to volunteer opportunities and don’t know how to find them

Problem:

Rough draft of app on Figma:

Site Map

Harrisonburg Community and local businesses

The Client:

The Audience:

JMU Students

  • Students feel fulfilled when they can help out/give back to the community

  • Students feel less likely to volunteer alone than with someone they know

  • Lack of transportation stops many from seeking volunteer opportunities

  • It’s hard to find a centralized area for volunteer opportunities

Key Insights:

Create the go-to spot for students to find all information needed for volunteer opportunities to increase student help and decrease anxiety over volunteering

Creative Solution:

QR codes and link to download app in Potty Mouth, Dukes Weekly, This Week at JMU, and campus digital screens

Touchpoints:

Students are more likely to do something if they are handed all of the information they need in one place

Big Idea:

  • Earthy tones

  • Easy navigation

  • Centralized place of information

  • Calendar feature

  • Chat section to connect with peers

Creative Approach:

Final Creative:

Wireframe
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